How Smart Distributors Use Their WMS to Deliver a Better Customer Experience

Advice from true warehouse experts

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P a t h G u i d e T e c h n o l o g i e s w w w . p a t h g u i d e . c o m 1 . 8 8 8 . 6 2 7 . 9 7 9 7 c l i e n t s e r v i c e s @ p a t h g u i d e . c o m Give people what they want, now! There is no better way to keep your customers coming back than by giving them what they want, when and where they want it. Order accuracy cannot be overstressed. A botched order destroys customer confidence and encourages them to shop elsewhere. Since other options exist, customers will jump ship if they're nervous that your shipping accuracy is suspect – regardless of your prices. Today's progressive distributors have transformed their fulfillment operations by investing in a solid warehouse management system and designating a champion to stand behind it, a person with the clout, know-how, management skills and enthusiasm to make a WMS rollout successful. Once the WMS is deployed, these companies report huge gains in shipping accuracy and inventory control across their warehouse operations. By eliminating human error and streamlining receiving, picking, sorting, packing and shipping functions, a WMS that has been fully embraced within a warehouse facility will achieve much better order accuracy. Order accuracy is critical, especially when customers depend on your products for their livelihoods. Many suppliers offer just-in-time delivery to customers because of space constraints, shelf-life issues and carrying costs. This is an extremely valuable service if your customers typically resupply at the last minute, but it puts a heavy burden on the warehouse or distribution center to fulfill those orders quickly and accurately. An optimized WMS allows you to meet tight deadlines with the correct order every time, without increasing labor costs. It accurately shows inventory quantity on hand so you can better balance availability with shortages. Whether resupplying your own warehouse "just-in-time" or delivering inventory to a customer "just-in-time," you can provide these services with confidence, and do it profitably. Time is money. Don't waste either one. A WMS increases labor efficiency by automating and simplifying workflows. The result is faster deliveries, another surefire way to keep customers happy and returning for repeat business. In another example, the marine supply distributor cited earlier has customized its WMS to automatically split large orders and assign picking tasks to multiple workers using

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